Mobile subscribers in Nigeria will enjoy free call from MTN for 30 minutes starting from Democracy day, May 29, 2015. This is part of the Good Morning Nigeria initiative by Media Perspectives a leading Media buying and planning agency.
Media Perspective is partnering with major brands like ARM, Coca-Cola, Jumia, Leadway, Mansard and Samsung to launch the Good Morning Nigeria initiative.
Good morning Nigeria (GMN) is a CSR as well as advertising-funded initiative that will enable subscribers enjoy free talk time within the hours of 5am to 8am daily.
The GMN initiative, which will kick off on Democracy Day, May 29, 2015, will require callers to subscribe to make them eligible to enjoy free call from MTN.
30 minutes of Free Call
To enjoy the free call from MTN all the subscriber needs to do is to make 3 minutes straight call to an MTN number, the rest of the call will then be free for the next 30 minutes.
MTN subscribers who are interested in enjoying the daily free 30 minutes call are expected to text GMN to 131.
Speaking during a press conference to announce the Good Morning Nigeria initiative the MD/CEO, Media Perspectives, Tayo Oyedeji said:
“We appreciate how important communication is to the lives of the Nigerian people. We also recognise that the current economic situation has caused a reduction in spending power.”
I agree good morning Nigeria is a great initiative. When I first heard about it I was skeptical considering the negative impact that allowing unrestricted free calls would have on the MTN network.
But the requirement that a subscriber will have to pay for the first 3 minutes of the call will ensure this good initiative is not abused.
So, starting May 29, can schedule your long calls for between 5am and 8am to take advantage of the free call from MTN. Just don’t abuse it.